HACHE
CURATING A COLLECTION OF CATALOGUES INSPIRED BY ART FANZINES OF 90s AND EARLY 2000s, REFLECTING THE POETRY AND AVANT GARDE STYLE OF THE BRAND BORN IN 1990, A SERIES OF VISUAL STORIES UNDER THE THEME OF FRAGILITY TO EXPRESS THE HACHE TOUCH.
CREATIVE STRATEGY
ART DIRECTION
DESIGN
CREATIVE DIRECTION: LUCA PILUTZA AND GILDA SCAGLIONI
DESIGN TEAM: LUCA PILUTZA, ALESSANDRO DI BENEDETTO, ANDREA PUGLIESE.
AGENCY: 515