ALPINE A290

LAUNCH CAMPAIGN

A DREAM JOURNEY TO INFINITY, FROM THE ALPS TO THE STREETS OF PARIS, DIRECTED BY ANTON TAMMI’S MAGIC VISION, UNDER THE ELECTRIFYING NOTES OF JUSTICE.

THE ALPINE LOGOTYPE, LIKE A STARGATE, PROJECTS THE VIEWERS INTO THE NEW ERA. THIS DREAMLIKE TRIP, CONCEIVED AS A SINGLE LONG SHOT, LETS THE CAMERA FLY LIKE A SNOWFLAKE, EVOKING A SENSE OF FREEDOM AND LIGHTNESS